Expertise

I focus on the following three areas in my client projects: 1) working with clients to prototype new Web-based applications using Drupal or hand-coded HTML/CSS/PHP; 2) designing the user experience through conducting end-user interviews, performing task-based analysis, and creating mental models; and 3) implementing Salesforce.com’s CRM products in the non-profit sector. Regardless of the deliverables, I believe it is critical to understand the thought processes and motivations of end-users in order to understand how any system is will be used and how it is designed. Finally, I provide project leadership through clearly stated goals, tangible scopes of work documented and approved by business and technical stakeholders, and through strategic and tactical communication throughout the project lifecycle.

• Planning
  

  Defining and implementing process improvements that result in streamlined development, better understanding of functional roles, and improved communication. Establishing a product vision, strategies, and objectives based on industry opportunity and customer needs.

• Definition
  

  Creating user stories, use cases, information architecture, functional specifications, and application workflow that result in the simplest possible user experience in applications that solve specific business needs.

• Execution
  

  Managing cross-functional teams of subject matter experts, product designers, testers, and engineers to deliver critical applications and implementations on-budget and on-time.

• Validation
  

  Conducting "discount" usability studies to validate user experience and ease-of-use. Designing and conducting user acceptance and user training for smooth product roll-outs and client transitions.

• Leadership
  

  Establishing project leadership roles that result in successful application delivery and reference clients. Managing partnership development from identification, to contract negotiation, to implementation. Identifying and pursuing new revenue sources.